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亚博首页手机登录网址_NBA本赛季数字媒体浏览量达200亿 比上季增长17%



发布日期:2021-03-10 00:16:01 发布者:Admin5  点击率:

Netease Sports reported on October 18:

网易体育10月18日报道:

According to US media reports, it is an indisputable fact that NBA ratings have declined. Under this circumstance, the 2019-20 season NBA has set a new record in digital media. This season, the number of NBA video views on digital media platforms has increased by 17% compared to the 2018-19 season, reaching 20 billion.

根据美国媒体的报道,NBA排名下降是不争的事实。在这种情况下,2019-20赛季NBA在数字媒体领域创造了新纪录。与2018-19赛季相比,亚博网站首页手机登录本赛季在数字媒体平台上的NBA视频观看次数增加了17%,达到200亿。

According to statistics, during the NBA Finals, the total video views of NBA games on media digital platforms reached 1 billion times. In this year's NBA Finals, the Los Angeles Lakers defeated the Miami Heat 4-2 and won the 17th NBA championship in team history. Superstar LeBron James won his fourth championship in his career and was elected as FMVP without any suspense.

据统计,在NBA总决赛期间,媒体数字平台上NBA比赛的视频总观看次数达到了10亿次。在今年的总决赛中,洛杉矶湖人队以4-2击败了迈阿密热火队,并赢得了球队历史上的第17个总冠军。超级巨星勒布朗·詹姆斯(LeBron James)赢得了职业生涯的第四个冠军,并毫无悬念地当选为FMVP。

LeBron led the Lakers to the championship, but did not achieve satisfactory ratings. According to data from a media research company, NBA TV ratings have hit a record low. Only 5.7 million spectators watched Game 5 of the Finals, and Game 6 of the Finals attracted only 6.028 million spectators. Compared with the past finals, this is really a trivial figure.

勒布朗带领湖人队夺得冠军,但未能获得令人满意的评分。根据一家媒体研究公司的数据,NBA电视收视率已创下历史新低。只有570万名观众观看了总决赛的第五场比赛,而总决赛的第六场则仅吸引了602.8万名观众。与过去的决赛相比,这确实是微不足道的数字。

In contrast, in the 1998 Finals, Michael Jordan led the Chicago Bulls to the championship, attracting 30.6 million spectators. Last season, the Toronto Raptors ruined the Golden State Warriors' three consecutive championship dreams. The sixth game of the finals also attracted as many as 18.34 million viewers.

相反,在1998年的总决赛中,迈克尔亚博网站首页手机登录·乔丹(Michael Jordan)带领芝加哥公牛队获得冠军,吸引了3060万名观众。上个赛季,多伦多猛龙队破坏了金州勇士队连续三个冠军梦。决赛的第六场比赛也吸引了1,834万观众。

Some analysts believe that this season's NBA ratings have been affected by the new crown epidemic and racial issues. Some critics believe that the league’s open support for the black affirmative movement has hurt some white fans, which has led to a sharp drop in ratings. The Lone Ranger owner Cuban believes that the NBA has insufficient publicity and failed to create an attractive storyline.

一些分析人士认为,本赛季的NBA排名受到新的冠冕流行和种族问题的影响。一些批评家认为,联盟对黑人平权运动的公开支持伤害了一些白人球迷,从而导致收视率急剧下降。独行侠队的老板库班(Cuban)认为NBA的宣传力度不足,未能建立引人亚博首页手机登录网址入胜的亚博首页手机登录网址故事情节。

In fact, this is also closely related to people's habit of watching NBA games. Nowadays, the younger generation of fans are more accustomed to watching live games on the Internet instead of watching the games on the TV. Therefore, the TV ratings of NBA games will inevitably decline, while the number of views of digital media has increased significantly.

实际上,这也与人们观看NBA游戏的习惯密切相关。如今,年轻一代的粉丝更习惯于在互联网上观看现场比赛,而不是在电视上观看比赛。因此,NBA比赛的电视收视率将不可避免地下降,而数字媒体的观看次数却大大增加。

 
 
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